- About us -

Founded in 1988, we are a specialist recruitment consultancy for clients and candidates in the advertising, PR, digital, marketing and design sectors

An introduction

We work with a plethora of integrated and independent agencies from small and independent ones to world renowned groups. We also recruit for the in-house marketing departments of SME's and blue chip organisations.

Our business is based on good values and possesses a strong sense of purpose and integrity. The owners of the business are actively involved in helping candidates and clients through the recruitment process.

We will always set to hire consultants that have 'lived' and appreciate the pressure of moving jobs or hiring a candidate that will add value to your business.

Over the years, our ethos of openness, decency, integrity and honesty has never changed and we like to think this is the main reason why clients and candidates keep coming back to us. Many of our existing clients met us as job seekers!

We have seen numerous changes over the years from the evolution of the Mac to the implosion of digital and social media, but one thing never changes - the intrinsic value of people!

Our drive, our passion, our daily duty is to unite unique individuals to inspiring businesses.

Meet the team

Simon Pettigrew

Managing Director

Simon joined the firm after an early career in marketing and advertising. After moving to the dark side, he’s never looked back and after many years heading up the West Midlands region, particularly agency, he now mainly focuses on our North West operation. Simon has a very hard life working in an office full of women, (he loves it really!) so gives most members of staff an alternative male nickname –sadly, most have stuck. It’s no secret that Simon lives and breathes Aston Villa and Black Sabbath & will chew the fat about football and rock music to anyone who will listen! Best avoided on a Monday morning if Villa lose!

Debra Bullmore-Dunn


Winning the medal for longevity! Debra has been an employee of AF since its inception, and to her utter credit, she’s never lost her verve and passion for recruitment. There is very little she hasn’t seen or heard and her experience, and well, just living makes her invaluable to all our clients and candidates. Anyone who has spoken with Debra will be familiar with her unique style and old one-liners such as “don’t panic, Mr Mainwaring” and “top banana”. Little known facts about our Debra; she houses a menagerie of animals including chickens, aquariums, terrapins and a Rhodesian Ridgeback. Oh, and she loves rugby, the men not the sport!

Emma Tee


Emma joined AF over ten years ago following a stint in professional services recruitment…loves our sector so much, she can’t bear the thought of working anywhere else. Joined us a consultant and is now one of the three owners…Renowned as the intelligent one and keeps us all updated with what’s going on in the world… Loves her tea, a sweet cake and also known as ‘Jimmy T’. The go to person for all our wonderful PR, marketing and communications roles and has built up a pretty healthy network of key decision makers across the Midlands area. A passionate Liverpool fan so the 2013/2014 season brought her much happiness but a little tear at the end!

Richard Bennett


Our founder and guiding light for many, many years. More than anyone, taught us bundles about honesty, integrity, decency as well as the ability to not take life too seriously. Rest in peace ‘Big Man’ – sorely missed but never forgotten!

Ellis Rigby

Senior Administrator

Our ray of sunshine, Ellis joined on an apprenticeship scheme and now focuses on our social media and marketing as well as everything else. A little known fact is that she grew up in Praia de Luz, Portugal and misses the old currant bun. This means, she is constantly cold and can usually be found at her desk wrapped up in her bargain Vivienne Westwood coat. Oh yes, Ellis also loves her fashion, although the rather expensive pair of shoes we bought her for her 21st are still firmly in her wardrobe, looking cool, but have yet to be worn!